Cloud & AI Infrastructure
Big Data & AI World 
The leading technology event for companies in Spain
Tech Show Madrid is the event of reference for professionals and C-Level profiles in the following sectors: Cloud, Cybersecurity, Big Data, Artificial Intelligence, Data Centers, eCommerce, Digital Marketing, Human Resources and Learning Technology.
Do not miss the sixth edition of this essential congress on November 4 and 5, 2026 at IFEMA MADRID.
+470
EXHIBITORS Leading companies, innovative agencies, and top technology providers
32%
C-LEVEL Representation of CEOs and senior management of top companies.+400
SPEAKERS The best lectures, panel discussions, dialogues and Tech Talks by the most renowned voices in technology.
27,000+
VISITORS Attendance of qualified professionals from the technology industry
New opportunities
01.
Business and knowledge
Tech Show Madrid is an essential meeting point for professional connections, a strategic space where more than 27,000 industry visitors gather to discuss current challenges and the future of technology. Through conferences with leading speakers and a large exhibition area with more than 470 leading companies, the event has established itself as the unmissable event to discover solutions, strategies and innovations that are leading the way in the market.
Our exhibitors
Companies of all kinds participate in Tech Show Madrid: from major technology leaders and disruptive startups, to consulting firms and specialized solution providers. All of them present the latest innovations in technology, providing ideas and tools designed to solve the most relevant challenges of professional attendees.
Being part of the event as an exhibitor allows you to increase your company's visibility, connect directly with decision-makers and position yourself in front of a highly specialized audience actively seeking solutions like yours.
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Feedback on the event
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"We have been attending the event for several years now. It's a unique opportunity to be able to connect with partners and customers."
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"I value the experience very positively. It is a must to be in this kind of events, I think that in the long run they will give us a lot of benefit and we will not stop coming."
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"For anyone who is interested in the digital sector, you have to be here, no question."
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"It's a spectacular experience. This is the fourth edition of Madrid Tech Show and it's a forum that is growing, there are more and more attendees."
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"We don't conceive of not being here, in fact we come every year."
Show Highlights 2025
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NEWS
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When Lucía Gil enters her shift at Var Group's SOC to look after her clients' cybersecurity, she doesn't need to look at screens full of alerts. Her way of working is not by sight, but by ... -
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Tech Show Madrid: For those who don't know Var Group yet, could you tell us briefly what the company represents in the technology landscape? Esther Lekunberri: We are a European technology group co ... -
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● The Barometer of Social Perception of Data Centers shows that society rates the sector with an 8.7 out of 10. ● 85% of the population acknowledges having heard of data centers. ● Ad ... -
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Michael Goh Vice President, General Manager EMEA & APAC, Iron Mountain Data Centers According to Structure Research, the Madrid data center market is expected to expand from 126 MW this year to 763 MW ... -
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The NIS2 Directive will transform the way European companies manage risk and digital resilience. ISMS Forum will show at Cyber Security World Madrid how to anticipate its transposition and how to ... -
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Do you know how to turn every conversation into a sales opportunity? B2Chat is the intelligent platform that centralizes your multichannel messages (WhatsApp, Instagram, web...) and automates them with chatbot ... -
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By Gonzalo Torres, GM Shopify in Spain Artificial intelligence has left behind the stage of futurism to become a real lever of business transformation. It is no longer the heritage of ... -
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By Gonzalo Torres, Country Lead, Shopify Spain | September 2025 Black Friday and the Christmas campaign are not improvised. Last year, Shopify merchants in Spain saw their sales soar by 5 ... -
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How is ASHRAE Spain Chapter addressing the current technological and energy transformation scenario that the Data Center sector is going through? The Data Center sector is characterized by a ... -
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Malogica Systems delivers purpose-built high-performance computing servers and AI infrastructure solutions that maximize performance while optimizing total cost of ownership. Based in Portugal's thriv ... -
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Begoña Villacís, executive director of SpainDC, reiterates that digitalization and AI require local infrastructure. Spain offers international connectivity, low latency and competitive renewables. ... -
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Cámara Madrid is an event partner of Tech Show Madrid. What does it mean for the institution to be part of this technological congress and how does it align with the mission of boosting competitiveness and digitalization of the ... -
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E-commerce in Spain is facing its biggest regulatory revolution in decades. Verifactu is not just another tax obligation: it is a paradigm shift that will force the reporting of every ... -
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Digital transformation has generated massive volumes of enterprise data, but paradoxically, executives have less time than ever to analyze it. Traditional dashboards and ... -
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Wealthreader: the complete view of financial wealth In a context where Open Banking has transformed access to financial information, Wealthreader goes a step further with its proposal ... -
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catworkx: global impact, local expertise in Spain Digitalization is no longer an option, but the key to compete. Spanish companies need to gain efficiency, reduce costs and respond with ... -
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Technology and art merge in Bilbao Artificial Intelligence has ceased to be a promise of the future to become a tool present in all areas: business, social and also in the field of ... -
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Raiola Networks will be present on October 29th and 30th at Home CLOUD & AI INFRASTRUCTURE, one of the key areas within the Madrid Tech Show, the reference event for the technology sector. D ... -
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SIT Spain, a benchmark in specialized logistics, has adapted its processes to the challenge of moving technology and information with the highest security standards. Its commitment to innovation has ... -
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AI and big data to boost ecommerce searches The fluidity of the shopping experience is today a must for the success of any ecommerce. In this context, EcommFinder highlights how ... -
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IT security is no longer just for large corporations. Every day we see how small and medium-sized companies are also targets of cyber-attacks, and many times they do not have the necessary resources ... -
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Automating and generating multilingual content to communicate better and sell more in other markets Connecting with global customers requires much more than translating: it requires understanding how global customers think and how ... -
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Do you have a website, manage social networks and do your invoices with Excel? Then, like many SMEs, you may be suffering from a false sense of digitalization. As we approach 2025, ... -
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Consist España strengthens its leadership in cybersecurity with a strategy that protects from the inside perimeter in anticipation of the new regulatory and operational risks of the digital environment: monitoring and ... -
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BigCommerce Holdings, Inc. (Nasdaq: CMRC), a leading open SaaS e-commerce platform for B2C and B2B businesses, today announced the launch of its new parent brand, Commerce, and the official change of ... -
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The retail sector in Spain is undergoing a decisive transformation: the adaptation to new tax obligations. The Verifactu Law establishes that all operations must generate unalterable invoices ... -
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In 2025, e-commerce has reached a maturity that imposes new requirements: more speed, more precision and the ability to connect to a multitude of channels and tools. Behind this growing ... -
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The use of the cloud is growing with maturity and dynamism, but many companies face difficulties in controlling costs, with some even repatriating burdens. FinOps emerges as a key answer to optimize ... -
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The e-commerce ecosystem is going through one of its most complex moments: never before has there been such a wide range of platforms to create and manage an online store. The variety is so wide that ... -
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By Marcelo Núñez, Intuit Mailchimp Spain The key to effectively reaching holiday shoppers is to understand where consumers are physically, emotionally and culturally. Our ... -
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The event, which is already a benchmark for managers and professionals in the Cloud, Cybersecurity, Big Data, AI, Data Centers, eCommerce and Digital Marketing, HR and Learning Technologies sectors, will ... -
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How do you see the data center sector in Spain? The data center sector in Spain is undergoing a period of great expansion and has unique conditions to consolidate its position as the technological hub ... -
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The data center sector is at a turning point. According to projections, they could account for up to 4% of global electricity consumption by 2030, a figure that reflects both ... -
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In a digital context where competition is intensifying every day, brands and retailers need solutions that allow them not only to be present in multiple channels, but also to stand out ... -
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In an increasingly competitive market, a fast, secure and optimized online store is a must. However, many companies are faced with technical problems, high maintenance costs and high ... -
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The challenge of digital transformation is to stop using disconnected tools and start working in a truly integrated way. Juan Pablo Plaza, CEO of Uniendo Nodos and the only Platinum partner ... -
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Why is it important to connect design with operation in a data center? The data center industry is evolving at a rapid pace: more capacity, more automation and, at the same time, more ... -
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Product photography is no longer exclusive to professional studios. With the launch of the ALPHASHOT PRO G2, an innovative compact photo booth equipped with artificial intelligence, the ALPHASHOT PRO G2 has ... -
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Artificial intelligence is accelerating the transformation of key sectors, such as logistics, healthcare, finance, etc. This paradigm shift has put in check a sector that until recently had been ... -
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The event took place as a meeting point for the main leaders of the Cloud and Cybersecurity sectors, who gathered to address the main challenges and opportunities posed by the new ... -
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The future of business decision making in the era of artificial intelligence At a key moment for the technological evolution of organizations, CloserStill Media held last May a ... -
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Madrid, May 9, 2025 - The Spanish data center industry insists on the need to act urgently to reinforce Spain's position as a strategic point within the data center ecosystem ... -
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The Artificial Intelligence Cluster of the Community of Madrid was presented a year ago in an event with the institutional support of the Community of Madrid, held at the Technological Park of the University ... -
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Ransomware has continued to evolve, but one thing remains the same: companies are still falling for the same old mistakes. Despite advances in cybersecurity, most ransomware attacks are still ... -
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Artificial intelligence is no longer a support tool but a creative force in its own right. With generative models capable of writing text, designing images, c ... -
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From automation to self-sufficiency For years, cloud computing has been synonymous with scalability and flexibility, but its management still relies heavily on the intervention ... -
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DC Power Talks continues to bring you the most influential voices in the industry with this series of exclusive interviews with leaders who are defining the future of the industry. Throughout the year, we will explore ... -
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DC Power Talks continues to bring you the most influential voices in the industry with this series of exclusive interviews with leaders who are defining the future of the industry. Throughout the year, we will explore ... -
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Last January, the European financial sector activated one of the most ambitious cybersecurity regulations: the Digital Operational Resilience Act (DORA). The regulation, promoted by the European ... -
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For years, the cloud has been the epicenter of data processing and artificial intelligence, but now a major shift is occurring. Increasingly, data is being analyzed and processed in the cloud, and ... -
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Artificial intelligence is advancing at full speed, but it still has a major obstacle: latency. It is not the same to process data in a data center hundreds of kilometers away as it is to do it in your own ... -
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DC Power Talks continues to bring the industry's most influential voices together in a series of exclusive interviews with leaders who are shaping the direction of the industry. Throughout the year, we will explore topics ... -
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The transition to renewable energy sources, such as solar plants and wind farms, has revolutionized the energy sector. However, this digitization and growing interconnectedness have brought with them a ... -
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Companies have been accumulating data for years with the promise of turning it into value, but the reality remains otherwise: disconnected silos, over-reliance on data teams and an arq ... -
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Today, almost all enterprise workloads already operate in the cloud. But now that everything is more distributed across different clouds and locations, hybrid work models and a growing integration of cloud and cloud services, the ... -
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DC Power Talks continues to bring you the most influential voices in the industry with this series of exclusive interviews with leaders who are defining the future of the industry. Throughout the year, we will explore ... -
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Extensive language models (LLMs) are no longer just a technological innovation but have become a key tool in the way companies consult with their customers on the ... -
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Internet of Things (IoT) devices are everywhere. From smart thermostats to surveillance cameras and voice assistants, their presence in homes and offices has grown from ... -
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Hyperscale cloud solutions are changing the rules of the game in enterprise digital infrastructure. At a time when scalability and flexibility are key to enterprise co ... -
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From Data Centre World, we start "DC Power Talks" a series of exclusive interviews with the leaders who are shaping the future of the industry. Over the next few months, we will be publishing conversations with ... -
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Advanced language models are changing the way businesses operate, from customer service to strategic decision making. But their integration into the cloud poses challenges for ... -
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Ransomware-as-a-service (RaaS) has changed the rules of the game in cybercrime. This model allows virtually anyone, even without advanced technical knowledge, to launch ... -
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The new EU Artificial Intelligence Regulation, effective from August 1, 2024, marks a before and after in the use and development of AI in Europe. For the first time, companies will obtain ... -
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The advent of quantum computing is drawing ever closer. And with it, a real threat to the encryption systems that today protect data around the world. From banking transactions to ... -
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GPU vs. TPU: Which is the best choice for AI in the cloud? If your company is investing in artificial intelligence, choosing the right hardware is key to optimizing performance and costs. In this ... -
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How would you describe AI Granada's mission in the development and application of AI? What are some of the most outstanding projects you are currently working on? The AI Granada Foundation ... -
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Generative artificial intelligence is transforming the cybersecurity landscape. These innovative tools are being used both to develop advanced protection solutions and ... -
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Artificial intelligence (AI) is transforming decision making in multiple sectors, from recruitment to financial risk assessment. However, the automation of AI is ... -
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Keys to manage hybrid and multi-cloud environments without compromising cost, security or performance More and more companies are turning to the multi-cloud to gain flexibility and avoid dependence on IT infrastructure. -
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In a global context where sustainability has become a key strategic factor, data centers are at the center of the debate due to their environmental impact. The International Energy Agency (IEA) has ... -
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The veracity of digital identities has become an essential priority for technology organizations and governments. With the expansion of digital services, the rise of digital intelligence and the ... -
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A new generation of artificial intelligence is redefining the rules of the game in key sectors, driving strategic and operational changes. Multimodal foundational models, designed to ... -
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The adoption of the cloud is no longer a passing trend, but the axis on which digital transformation is built. However, in a landscape where most organizations are betting on ... -
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The irruption of DeepSeek in our lives has brought a tsunami of reactions, not only in the technological sector, but also in the social sector, so much so that it is difficult not to find someone who does not ... -
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The Internet of Things (IoT) has woven an invisible web that connects billions of devices, from industrial sensors to everyday wearables, generating a continuous stream of data ... -
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Edge computing, a technology that enables data to be processed where it is generated, is transforming key industries by offering low latency, greater efficiency and real-time decisions. Its impa ... -
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Digitalization has radically transformed supply chains, but it has also exposed them to a new type of threat: cyber-attack. Today's interconnectedness, which offers us ... -
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Artificial intelligence (AI) is transforming the business world at a dizzying pace, driving automation, improving decision making and opening up new opportunities for innovation and ... -
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In today's business landscape, where the cloud has established itself as an essential resource, the efficient management of cloud costs is of critical importance. Spending resources in the cloud ... -
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Artificial intelligence (AI) is undergoing a true revolution, driven by the rise of generative and multimodal models. It's no longer just about text; machines can now understand and ... -
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Artificial intelligence is no longer science fiction; it is a tangible reality that shapes our present and promises - or threatens, depending on how you look at it - to profoundly transform the future, especially in ... -
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In today's complex and dynamic digital landscape, where teleworking has established itself as a common practice, the cloud is the backbone infrastructure of many companies and the number of devices that can be ... -
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The leading event for the cloud, cybersecurity, big data, AI, data centers, eCommerce and digital marketing sector has ended today after two days that brought together in Madrid more than 400 companies exhibiting in ... -
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In today's competitive e-commerce environment, it is vital to reduce fulfillment costs without compromising service quality. This article explores practical strategies and key ideas for ... -
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Ontranslation revolutionizes the creation and translation of product data sheets with a new service that combines the potential of artificial intelligence with the quality and sensitivity of its team of linguists ... -
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Since its launch in 2020, the TIC Negocios portal, developed by the Madrid Chamber of Commerce, has emerged as an essential tool for companies, SMEs, micro-SMEs, entrepreneurs and star ... -
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Rocket Digital, a digital marketing firm based in Barcelona, Madrid and Milan, has come a long way since its founding in 2014 by Nacho Rodés, Pablo Callejón and Albert Morcillo to fulfill its ... -
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Be part of the European Central Event! For the first time, the euRobotics association, promoter of the European Robotics Week, brings its Central Event to Spain. It does so in collaboration with ITA, Instituto Tec ... -
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The event, which will celebrate its 4th edition on October 16 and 17 in IFEMA's Hall 9, will bring together more than 18,000 tech industry professionals in a month and will occupy more than 400 exhibitor stands ... -
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Companies that are tackling their digital transformation face challenges in terms of scalability, digitization, security and connectivity; in an environment where the working model inc ... -
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Under the framework of the Madrid Tech Show, six fairs will take place simultaneously, each one specialized in a different thematic area The most influential voices from different sectors will be present, as well as ... -
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The fair closes with more than 80% of exhibitors already confirmed for 2024 It is the technology event with the highest growth rate in Europe CloserStill Media, organizer of the event, highlighted the ... -
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The director of CloserStill Media's technology and e-commerce division in Spain, Simon Blazeby, has pointed out that Spanish companies have increased their investment in AI by 75% La Secret ... -
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What are the main developments, trends and innovations in our market? In a context where the growth of e-commerce is under strong pressure and where the costs of acquiring new products and services are ... -
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Creating your own marketplace is a trend that has been accentuated since the health crisis: online sales are the new gold mine for retailers. The closure of physical stores has forced retailers to ... -
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TIC Negocios is a portal that was born in 2020 in the Chamber of Commerce of Madrid with the aim of helping companies, SMEs, micro-SMEs, entrepreneurs and startups in the Community of Madrid and to provide them with ... -
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Who says that the latest technologies in the eCommerce sector are only available to a few? Motive.co proves that you can have access to a search solution like the one used by the major e-commerce ... -
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The fair, which will be held on October 30 and 31 at IFEMA, will occupy two pavilions at the fairgrounds this year with more than 400 exhibiting companies, which consolidates it as the largest technical event ... -
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RegalosPublicitarios.com is a B2B reference in personalized gifts for companies and promotional items. Since its creation, they have relied on PrestaShop which, with its adaptability and versatility, has ... -
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Embarking on the path to digital leadership has become an inescapable obligation for any brand on the planet. Today, it is paramount for products to stand out in a visual showcase and to be ... -
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Insider launches Sirius AI™, a generative AI solution for marketing and customer experience. Discover how Sirius AI™ increases productivity, automates tasks and creates personali ... -
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Today, collaboration between brands and influencers has become a fundamental pillar for Digital Marketing. In fact, Influencer Marketing offers a number of unique advantages, such as the ... -
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Discover the growing influence of Retail Media in Spain, a phenomenon that is transforming the way brands and retailers engage with consumers online. From s ... -
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That ecommerce has brought about a worldwide revolution in commercial operations is a statement that has become an old one. However, did you know that virtual cards are experiencing their best moment? In Spain ... -
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Connectivity World and Data Centre World have jointly organized a Tech Forum which brought together the main players in the value chain of the connectivity sector, the telecommunications and telecommunications companies, the ... -
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Brico Depôt Iberia will launch its marketplace in Spain in the second half of this year with "the lowest commission in the market" and will be integrated into the company's ecommerce. The company has explained ... -
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Fifty-seven percent of e-commerce shoppers in Spain have used an express delivery application, a figure very close to the 60% of consumers worldwide who have opted for these tools, according to a ... -
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The international consulting firm McKinsey & Company has elaborated the report 'Value Creation in the Metaverse', which presents the potential of this new business model to create value in the ... -
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The success of an ecommerce shopping experience is that the consumer comes back to buy from you, but it doesn't end with the payment in your online store. A transparent and fast logistics process is essential for a successful ecommerce ... -
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Enabling businesses to scale efficiently with conversational Voice AI for customer interactions, capturing more revenue and improving customer experience. New York & Paris - Apr. 9, 2025 - In today's ... -
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Ecommedia has established itself as a strategic partner for European brands looking to grow in Europe and Asia. Its Global Growth methodology integrates strategy, marketing and logistics to boost the integration of the ... -
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The benchmark event for managers and professionals in the Cloud, Cybersecurity, Big Data, AI, Data Centers, eCommerce and Digital Marketing, HR and Learning Technologies sectors, ... -
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American Express Business Platinum helps companies drive their digital transformation: optimizes cash flow, converts spending into Membership Rewards points and adds travel benefits, including ...
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