TFM Keynote Program

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TFM KEYNOTE THEATRE
Sponsors SMARTUP
  1. TFM KEYNOTE THEATRE
    I will share the reality of scaling a brand as an entrepreneur, facing expectations and challenges of multinationals but with resources and startup team. I will analyze tactics and real examples ...
  2. TFM KEYNOTE THEATRE
    The presentation by Carlos Martinez, CEO of Epinium, the eShow, entitled: The future of e-commerce is AGENTIC, will address the paradigmatic disruption that Generative Artificial Intelligence (GAI ...
  3. TFM KEYNOTE THEATRE
    In this keynote, Weider and Skeepers will share how they are leveraging the potential of TikTok Shop to connect with new audiences and generate conversion through authentic and strategic content ...
  4. TFM KEYNOTE THEATRE
    In this presentation, Lorena Romero will share the keys she applies to SEO in a large-scale international ecommerce: how to manage languages, web architectures, content and technical changes.
  5. TFM KEYNOTE THEATRE
    Discover how to enhance your advertising effectiveness, expand internationally, and build a strong category presence using Amazon Ads solutions and AI-powered tools. This engaging panel brings togethe ...
  6. TFM KEYNOTE THEATRE
    The world of content creators has become a key driver to connect with new audiences. In this roundtable, moderated by Ismael El-Qudsi (CEO and co-founder of Internet Repú ...
  7. TFM KEYNOTE THEATRE
    Content has become one of the most effective tools to capture, connect and convert in the digital channel. In this presentation, Rubén Ramírez, Head of Marketing and Communication at Fitne ...
  8. TFM KEYNOTE THEATRE
    In this talk I will share how we at Node Living have faced a process of accelerated growth, incorporating buildings of more than 1000 units in a portfolio that previously did not exceed 200 units.
  9. TFM KEYNOTE THEATRE
    Generative AI is revolutionizing mobile marketing by enabling the creation of personalized, real-time content. The challenge going forward is the dependency between automation creates ...
  10. TFM KEYNOTE THEATRE
    In an increasingly dynamic digital environment, relying on a single acquisition channel is a risk no brand can afford. In this session, we will explore how to build a multi-channel strategy ...
  11. TFM KEYNOTE THEATRE
    With Eva López rainmakers, Head of PMO and Luis Carvajal, General Manager at Pepecar.The Pepecar platform details how it broke the paradigms of opacity in car rental, turning the car rental ...
  12. TFM KEYNOTE THEATRE
    We will see how to manage the digital strategy of one of the largest Spanish-speaking launches in the world of infoproduction. Combining the right data collection with a panel where you will be able to ...
  13. TFM KEYNOTE THEATRE
    In this session we explore the present (and future) of SEO for eCommerce, analyzing how the most advanced online stores are adapting their strategy to an environment where search no longer happens s ...
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TFM KEYNOTE THEATRE
Sponsors SMARTUP
  1. TFM KEYNOTE THEATRE
    The irruption of Artificial Intelligence is completely redefining information consumption and audience habits. This lecture will explore the transformation of the media and the ...
  2. TFM KEYNOTE THEATRE
    International digital marketing tips: what to consider at each stage, from initial expansion to maturity.
  3. TFM KEYNOTE THEATRE
    We invite you to our talk to learn how to get the most out of Mailchimp through integrations with eCommerce platforms, CRMs, advanced segmentations and automations for your business....
  4. TFM KEYNOTE THEATRE
    With more platforms, channels, data, and privacy regulations than ever before, adopting a smart, compliant approach to technology is critical. This session explores the challenges brands face today in ...
  5. TFM KEYNOTE THEATRE
    App Marketing platforms, such as MMPs (Mobile Measurement Partners), are transforming the measurement and application of key KPIs such as Churn, Lifetime Value and Net Promoter Score. The utility of ...
  6. TFM KEYNOTE THEATRE
    The growing adoption of conversational AI responds to the need for companies to connect with their customers on the channels already used by their users, such as WhatsApp, the most popular messaging app ...
  7. TFM KEYNOTE THEATRE
    On the surface, your marketing looks strong - your brand is present, your message is clear, and your strategy is well-executed. Yet something is quietly holding your revenue back. Most marketers never ...
  8. TFM KEYNOTE THEATRE
    Introduce D2C S-Curve framework and the 5-Stage Personalization Maturity Model as tools to scale. Unlock real value - without overspending - by aligning personalization efforts with the actual maturit ...

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