Cloud & AI Infrastructure
Cyber Security World
Big Data & AI World 
Data Centre World 
Technology for Marketing
E-Show Madrid
HR TechnologiesTech Show Madrid
Growth in real estate: digital marketing of large assets from scratch and building a funnel that converts (web, CRM and paid)
29 Oct 2025
TFM KEYNOTE THEATRE
In this talk I will share how Node Living has faced an accelerated growth process, incorporating buildings of more than 1000 units in a portfolio that previously did not exceed 200. I will explain how we moved from a manual model based on excels to a scalable digital structure: building a conversion-focused website, implementing HubSpot as the basis of CRM and automation, and managing specific paid media campaigns to capture leads quickly, efficiently and with a close treatment. A practical talk on how to apply growth marketing to the real estate sector from scratch.
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