NOVEMBER 4 -5, 2026
IFEMA MADRID, HALLS 3 - 5

CO-LOCATED SHOWS

Shopify Arena Program

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SHOPIFY ARENA
  1. Native commerce with AI: discover Shopify's vision made reality
    SHOPIFY ARENA
    Gonzalo Torres
    Gonzalo Torres, Country Lead, Spain - Shopify
  2. Aristocrazy: From Salesforce Commerce Cloud to real omnichannel on Shopify.
    SHOPIFY ARENA
    Guillermo Garcia
    Guillermo García, CEO - ONESTIC
    Jorge Gordon
    Jorge Gordon, Digital Project Manager - Aristocrazy, Suárez Group
  3. The real success of unified commerce with Shopify in B2B2C
    SHOPIFY ARENA
    Francisco Valiente
    Francisco Valiente, CDO - SILBON
    David Rodríguez Ureña
    David Rodríguez Ureña, El Presidente - Webimpacto Group
  4. How we will transform ecommerce with data & AI
    SHOPIFY ARENA
    Jose Luis Ferrero
    Jose Luis Ferrero, Managing Director - Publicis Commerce Spain & Portugal
    Gonzalo Torres
    Gonzalo Torres, Country Lead, Spain - Shopify
  5. Ultracustomization at Gobik: elevate your B2B and B2C experiences
    SHOPIFY ARENA
    Albert Medrano
    Albert Medrano, CSO & CMO - GOBIK
    Pablo Callejón Muzelle
    Pablo Callejón Muzelle, CSO & Founder - Rocket Digital
  6. Your B2B on wheels with Shopify
    SHOPIFY ARENA
    Carlota Teixidó
    Carlota Teixidó, Digital Manager - eWheel
    Gonzalo Casado
    Gonzalo Casado, CEO - Upango
  7. Planeta Huerto: real integration of Marketplace with Mirakl
    SHOPIFY ARENA
    Albert Mira
    Albert Mira, CTO - Planeta Huerto
    Elad Rodriguez
    Elad Rodriguez, CEO - NITSNETS
  8. Galileo Farma's path to global digital transformation with Shopify
    SHOPIFY ARENA
    Fernando Criado
    Fernando Criado, CEO - LINEA GRAFICA
    Marta Segura
    Marta Segura, CMO - Galileo Farma
  9. Amazon Perfect Store
    SHOPIFY ARENA
    Lorenzo Luna
    Lorenzo Luna, Commerce Store Manager - Publicis Commerce
    Clara Diaz Cordón
    Clara Diaz Cordón, Online Channel Key Account Manager - MAHOU SAN MIGUEL
    Maria Cueto Gomez
    Maria Cueto Gómez, E-commerce Account Management - Mondelēz
    Ivan Lluch
    Ivan Lluch, Global Retail Ops and Media Director - Publicis Commerce
  10. From opaque warehouse to total control: Molis&Co's journey with Amphora and Shopify
    SHOPIFY ARENA
    Borja Tort-Martorell
    Borja Tort-Martorell, CEO - Molis&Co
    Adrià Cortés
    Adrià Cortés, CEO - Amphora
  11. How to conquer Europe selling with Shopify Collective
    SHOPIFY ARENA
    Andrés de España Serrano
    Andrés de España Serrano, CEO 3Dids and Shopify Plus Consultant Spain - 3dids
    Julián Álvarez Domínguez
    Julián Álvarez Domínguez, CMO - Electrotodo
  12. Shopify POS and Verifactu, a new standard for tax compliance
    SHOPIFY ARENA
    Rosalia Alonso
    Rosalía Alonso, KumoBe - Tax law expert and Verifactu
    Irva Pineda
    Irva Pineda, TPM at Shopify and tax compliance expert - Shopify
    Alejandro de Arriba
    Alejandro de Arriba, CTO - Comply
    David Buxedar
    David Buxedar, Moderator - Comply
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SHOPIFY ARENA
  1. Optica Bassol: market launch with 90,000 products in 26 countries
    SHOPIFY ARENA
    David Soliva Rodríguez
    David Soliva Rodríguez, CEO - Óptica Bassols
    Victor Alvarez
    Victor Alvarez, CEO - Fantasticfy
  2. Scaling B2B to conquer Europe with Shopify and smart integrations
    SHOPIFY ARENA
    Alberto Portolés Coscojuela
    Alberto Portolés Coscojuela, CTO & CoFounder - Numéricco
    Omar Majid Rodriguez
    Omar Majid Rodriguez, Sales manager & CoFounder - Crevel
    José D. Díaz M
    José D. Díaz M, Head of Ecommerce - Crevel
  3. Turn your Shopify eCommerce into a smart and connected marketplace
    SHOPIFY ARENA
    Laura Martín
    Laura Martín, Ecommerce Merchandiser - Base
    Emilio J. Luján
    Emilio J. Luján, General Manager - Moddo
  4. Thinking Mu: Growing in Asia with Shopify
    SHOPIFY ARENA
    Andrés Rodés
    Andrés Rodés, Business Developer Manager - ECOMMEDIA
    Cinthia Miralles
    Cinthia Miralles, CEO - THINKING MU
  5. One Platform, Many Worlds: Piranha Supplies' Shopify Success Story
    SHOPIFY ARENA
    Pedro Dias
    Pedro Dias, CMO - Piranha
    Helder Rocha
    Helder Rocha, Managing Partner - Skrey
  6. Black Friday Special: How Scuffers prepares for the annual peak with BigBlue and Shopify
    SHOPIFY ARENA
    Javier Ventas
    Javier Ventas, Coo - Scuffers
    Alejandro Diaz-Agero
    Alejandro Díaz-Agero, Sales Lead Spain - BigBlue

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