Tech Show Madrid
The challenge of returns: facing a €13 billion challenge in Spain
ZigZag will present new research based on thousands of Spanish consumers, revealing key data and solutions for the most common return habits. In a market where more than 1 in 5 non-food purchases are returned, and where 50% of returns come from only 24% of shoppers, having a proper returns policy in place and understanding the causes of returns is critical to successfully managing an ecommerce business.
The study details shopper behavior in terms of willingness to pay for returns, their expectations about refunds and the average time to initiate the returns process. As returns experts, we invite you to learn about the returns landscape for 2025 and how ZigZag's ecosystem can help overcome the €13 billion returns challenge.