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Brico Depôt Iberia to launch its marketplace in Spain in the second half of the year
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Brico Depôt Iberia will launch its marketplace in Spain in the second half of this year with "the lowest commission in the market" and will be integrated into the company's ecommerce.
The company has explained that it will include in its online channel new brands that will be selected by a team of experts to ensure that they meet the criteria of quality and responsibility.
The purpose of this new commitment is to become the ideal partner for consumers to acquire all the products they need to develop and complete their renovation and DIY projects in a single place.
The Digital Director of Brico Depôt Iberia, Sandra Zarate, explained that this is a "very ambitious" project that will be a step in its commitment to omnichannel.
This initiative is part of Brico Depôt's digitalization strategy, focused on the transformation and progress of the company towards new processes and the development of tools that enable an optimal shopping experience through any channel.